Client: Soluna - Dubai, UAE
Project: Soluna – Landmark, Show Scenic Set & Water Walk™ Experience
Deliverables:
• Creative direction and strategy
• Concept development and design
• Financial planning and budgeting
• Project manual, timelines, and full documentation
• Landmark design and art installation
• Interactive Water Walk™ experience design
• Scenic design for live entertainment integration
• Unique IP creation and world premiere concept
Solution:
Our design for Soluna emerged as the winning concept in a global competition attended by some of the world’s top architects and attraction designers. This groundbreaking landmark experience blends an iconic art installation, a dynamic show scenic set, and the world’s first Water Walk™.
The innovative concept merges immersive design with interactive elements, creating a multisensory journey where guests engage with art, technology, and live entertainment. By combining visual storytelling, scenic design, and state-of-the-art technology, Soluna redefines the guest experience in a spectacular and memorable way.
Impact:
Soluna stands as a distinctive attraction, enhancing visitor engagement, driving revenue growth, and establishing a unique identity for Al Futtaim’s development. The fusion of landmark design, live entertainment, and the innovative Water Walk™ experience positioned Soluna as a must-see destination in Dubai’s competitive landscape—reinforcing its status as a world-class experiential landmark.
Behind the Scenes:
A glimpse into the creativity, craft, and detail that shape each unique experience — from vision to reality.
